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Color Design Workbook : A Real World Guide to Using Color in Graphic Design

Format:
Paperback
240 pages
Publisher:Rockport Publishers Inc.
Imprint:Rockport Publishers Inc.
ISBN:9781592534333
Published:1 Mar 2008
Classifications:
Graphic design
Readership:
Professional & Vocational
Weight:842g
Dimensions:228 x 234 x 19 (mm)
Pub. Country:United States
For sale in:
All countries
Description
Since colour is such a important part of graphic design, designers need the most up to date, as well as the most fundamental, information on the subject to have the tools needed to use colour effectively.From the meanings behind colours to working with colour in presentations, this book provides readers with the vital information needed to apply colour creatively and effectively to their design work. Readers also receive guidance on talking with clients about colour and selling colour ideas. The science behind colour theory is also explained, and case studies are included to show the effects some colour choices had on both their clients and consumers.

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