How to be a Graphic Designer, Without Losing Your Soul by Adrian Shaughnessy

  • Format:
  •  Paperback
  • 176 pages, 45 colour illustrations
  • Publisher:Laurence King Publishing
  • Imprint:Laurence King Publishing
  • Edition:2 Revised edition
  • ISBN:9781856697095
  • Published:30 Aug 2010
  • Classifications:
  • Graphic design
  • Readership:
  • General (US: Trade)
  • Weight:512g
  • Dimensions:189 x 229 x 16 (mm)
  • Pub. Country:United Kingdom
  • For sale in:All countries


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Graphic designers constantly complain that there is no career manual to guide them through the profession. Design consultant and writer Adrian Shaughnessy draws on a wealth of experience to provide just such a handbook. Aimed at the independent-minded, it addresses the concerns of young designers who want to earn a living by doing expressive and meaningful work and avoid becoming a hired drone working on soulless projects.
It offers straight-talking advice on how to establish your design career and suggestions – that you won’t have been taught at college – for running a successful business. This revised, extended edition includes all-new chapters covering professional skills, the creative process, and global trends, including green issues, ethics and the rise of digital culture. The book contains all-new imagery, and the previous interviews have been replaced with new ones, each focusing on a specific issue of importance to graphic designers.